Sukhumvit Soi 11 after dark is Bangkok at full tilt — rooftop-bar crowds spilling out, tuk-tuk touts working the mouth of the soi by Nana BTS, neon bleeding onto wet pavement. Slip past the circus toward the quieter Khlong Toei end and, on the little spur of Soi Sukhumvit 1/1 directly opposite the Mercure Hotel Sukhumvit 11, you’ll find Nuru S11 — a water-based nuru house that has quietly banked a perfect Google score without ever raising its voice.
Fast Facts
- Where: Unit 23/4, Soi Sukhumvit 1/1 off Sukhumvit Soi 11, Khlong Toei Nuea — opposite the Mercure Hotel Sukhumvit 11 (the landmark to aim for).
- Nearest BTS: The house’s own site steers guests to Asok (it calls it “a few minutes’ walk”); on the map that end is closer to an 8–10 minute walk, while Nana BTS actually sits nearer, just off the other side of the soi.
- Type: Soapy / nuru massage (Google’s Maps category is “soapy massage”).
- Hours: 10:00am to 1:00am daily, per the venue’s site.
- Ratings: Google reviewers score it 5.0 across 43 — flawless, but a small sample, and the only third-party rating signal we could stand up.
- Prices: Nuru from 3,200 baht; entry aroma-plus-hand tier from 1,600 (no session durations published).
- Booking: Walk-ins preferred; phone 094 857 2150, plus LINE and WhatsApp; a 1,000-baht same-day deposit holds a therapist, but no reservations several days out.
The Lineup
Here’s where the honesty line matters: Nuru S11 hands the community no named roster and no forum thread has crowned a house star — a genuine first-hand punter report simply doesn’t exist for this venue yet. What the signal shows is a spotless 5.0 across 43 Google ratings, which reads as a happy if small crowd rather than a manufactured one. The house says therapists get in-house nuru training before they’re put in front of anyone. Treat the lineup as an unknown to scout on arrival, not a proven bench.
Rooms & Vibe
The venue pitches itself upmarket rather than back-alley: a “spacious private luxury suite” of roughly 25–30 square metres with a private shower, fresh towels, air-con and a Japanese-inspired feel. That’s the operator’s own framing, not a verified TGB walk-through — but the 5.0 sentiment suggests the room lives up to the brochure for the reviewers.
The Service
The signature is the gel, and it’s the venue’s clearest point of difference. The house uses a premium water-based nuru gel scented with white flower — and, unusually for a soapy shop, there are no jacuzzi baths. The pitch is hygiene over the traditional soapy tub: private showers only, not a shared sink-and-soak. For a punter set on the classic bathtub ritual that’s a real trade-off; for one who prizes a clean, modern room, it’s the selling point. The menu runs from an aroma “sexy” massage with hand service, up through a standard, then single nuru, plus a two-lady nuru.
Price & Value
Per the venue’s own list: aroma sexy massage with hand service from 1,600 baht, standard from 2,500, nuru from 3,200, and two-lady nuru from 6,000. One honest caveat before you go: every figure is a “from” price with no session length attached — the site never says whether 3,200 buys a 60- or 90-minute nuru, and it doesn’t spell out whether the quote is all-in or adds a separate room or lady fee. Confirm both the duration and what’s included when you call or message. For where that sits against the wider Sukhumvit board, see our bar-fine and price guide.
How It Stacks Up on Soi 11
That 43-rating sample is promising but unproven next to busier neighbours. On the same Soi 11, Dragon Heart Nuru & Soapy carries a 4.6 across 81 Google ratings — nearly double the volume. Toward Nana, Fin69 on Sukhumvit 4 posts a 4.9 from 127, the heaviest book in the area; Venus by Sukhumvit 3 sits at 4.3 from 69. S11’s straight 5.0 looks better than any of them on paper, but a flawless score is far easier to hold across 43 reviews than 127 — a strong start, not a settled reputation. For the broader picture, browse our massage reports.
Getting There
The house’s own site steers punters to BTS Asok and calls it “a few minutes’ walk”; on the map that quiet Khlong Toei end of the soi is closer to an 8–10 minute stroll. Nana BTS actually sits a touch nearer, just off the other side of the soi, so either exit works. The landmark to aim for is the Mercure Hotel Sukhumvit 11: S11 is directly opposite, on the Soi Sukhumvit 1/1 spur.
Who It’s For / Who Should Skip It
Who it’s for: punters who want a modern, private, water-based nuru near the Soi 11 nightlife, value a clean-shower setup over a soapy tub, and don’t mind scouting the lineup cold. Who should skip it: anyone set on a jacuzzi soak, anyone who needs to lock a specific therapist days ahead (S11 only holds same-day with a deposit), and anyone who won’t move without a deep forum consensus — which doesn’t exist here yet.
FAQ
How much is nuru at Nuru S11?
Per the venue’s own price list: single nuru from 3,200 baht, aroma sexy massage with hand service from 1,600, standard from 2,500, and a two-lady nuru from 6,000. The list gives no session durations, so confirm how long each price buys — and whether it’s all-in — when you book.
Where exactly is Nuru S11 and what’s the nearest BTS?
It’s at Unit 23/4 on Soi Sukhumvit 1/1 off Sukhumvit Soi 11, opposite the Mercure Hotel Sukhumvit 11. The house steers guests to BTS Asok, about an 8–10 minute walk; Nana BTS is a similar distance from the other end.
Is Nuru S11 walk-in or appointment?
Walk-ins are preferred, subject to availability. You can also reach it by phone (094 857 2150), LINE or WhatsApp. A 1,000-baht deposit holds a therapist for later the same day, but the venue generally does not take reservations several days in advance.
Does Nuru S11 have jacuzzi baths?
No. It runs private showers only and positions itself on hygiene rather than the traditional soapy tub, using a water-based nuru gel with a white-flower fragrance instead of a shared soak.
How good are the reviews, really?
Google reviewers score it 5.0 across 43 ratings — a flawless but small sample, and the only third-party rating signal we could stand up. No forum roster or first-hand punter thread exists yet, so it’s positive signal, but thin.
What are the opening hours?
The venue lists 10:00am to 1:00am daily.
TGB Verified — not yet visited
We haven’t been in person yet, so there’s no TGB rating on this one — just the community’s take and the venue’s own facts. Community report, July 2026, aggregated from Google reviewers, Google Maps listings for the surrounding Soi 11 nuru shops and the venue’s own site (nuru-s11.com).