Contents
Soi Cowboy is Bangkok’s most photogenic red-light strip — a short, neon-drenched lane of go-go bars between the Asok and Nana BTS stations. This 2026 guide covers the bars, the prices, and how a night on the Cowboy actually works.
Where is Soi Cowboy?
It runs between Sukhumvit Soi 21 (Asok) and Soi 23, a two-minute walk from Asok BTS / Sukhumvit MRT. Compact and pedestrian-only, it’s the easiest of the big three areas to bar-hop — everything is a few steps apart.
The go-go bars
The strip mixes long-running institutions with a fresh 2026 crop. On our radar:
- Lighthouse — a Cowboy go-go we’ve reviewed
- Vicky’s Secret and Supernova — 2026 newcomers
Classic names like Baccara, Dollhouse and Crazy House anchor the rest of the strip.
Soi Cowboy prices (2026)
Standard go-go rates: drinks ~180–220฿, lady drink ~200฿, bar fine ~1,000–1,500฿ to take a girl out, with short time negotiated directly. See our go-go bar-fine & lady-drink explainer for how it all works.
Soi Cowboy vs Nana Plaza
Cowboy is a single open-air lane (easy to wander); Nana Plaza is a three-floor complex with more bars packed in. Cowboy feels more relaxed and tourist-friendly; Nana is denser and more full-on. New to it all? Start with our first-timer’s Bangkok guide.
Soi Cowboy — FAQ
What time does Soi Cowboy open?
Bars fill up from around 8pm and run past midnight; it’s quiet earlier in the evening.
Is there an entry fee?
No entry fee to the soi or the bars — you pay for drinks, lady drinks, and a bar fine if you take someone out.
Guide last reviewed: 2026 — bars open and close often, so treat the lineup as a snapshot.